{"id":16512,"date":"2020-08-13T16:00:20","date_gmt":"2020-08-13T19:00:20","guid":{"rendered":"https:\/\/marcelolopes.jor.br\/?p=16512"},"modified":"2020-08-13T09:27:19","modified_gmt":"2020-08-13T12:27:19","slug":"com-estimulo-2020-empresario-de-minas-se-renova-e-inova","status":"publish","type":"post","link":"https:\/\/marcelolopes.jor.br\/site\/2020\/08\/13\/com-estimulo-2020-empresario-de-minas-se-renova-e-inova\/","title":{"rendered":"Com \u2018Est\u00edmulo 2020\u2019 empres\u00e1rio de Minas se renova e inova"},"content":{"rendered":"<p style=\"text-align: justify;\">Depois de mais de 11 anos de funcionamento com uma m\u00e9dia de 65 h\u00f3spedes por dia \u2013 o que representa mais de 23 mil visitantes por ano -, o Hotel Minas Tower, de Leopoldina, fechou as portas por 70 dias por conta da pandemia do Covid-19. Ao retomar \u00e0s atividades no final de maio, o propriet\u00e1rio Victor Guilherme Pereira Fernandes se viu diante de uma situa\u00e7\u00e3o cr\u00edtica: elevado custo operacional, faturamento reduzido a 1\/5, d\u00edvidas para serem repactuadas e necessidade de manter os funcion\u00e1rios. <!--more--><br \/>\nFoi em meio a esse cen\u00e1rio dif\u00edcil que Victor conheceu o Est\u00edmulo 2020, um projeto que oferece cr\u00e9dito barato e facilitado a micro e pequenas empresas de Minas Gerais. \u201c\u00c9 de fato uma oportunidade de capital de giro, em que o endividamento n\u00e3o \u00e9 alto. \u00c9 transparente, com lisura e sem burocracia. Eles me ofereceram possibilidade de cr\u00e9dito equivalente ao meu faturamento m\u00e9dio do ano passado\u201d, conta o empres\u00e1rio.<\/p>\n<p style=\"text-align: justify;\">As vantagens v\u00e3o al\u00e9m do empr\u00e9stimo financeiro. Com o apoio do Est\u00edmulo 2020, Victor se renova como empres\u00e1rio e o Hotel Minas Tower ganha novidades para satisfazer e facilitar os h\u00f3spedes. \u201cEles oferecem uma plataforma muito bacana e informativa com foco em marketing digital, ferramentas de est\u00edmulo cont\u00e1bil, fiscal e comercial. E abrem um canal permanente de comunica\u00e7\u00e3o com quem consegue ades\u00e3o ao programa. Com isso aprendi muito, trarei inova\u00e7\u00f5es para o Minas Tower; percebi que o hotel n\u00e3o oferecia vendas direto ao cliente. Estou investindo em um sistema totalmente automatizado e integrado de vendas on line para que toda a compra seja feita diretamente no site do hotel\u201d, comenta animado.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-16515\" src=\"https:\/\/marcelolopes.jor.br\/site\/wp-content\/uploads\/2020\/08\/Propriet\u00e1rio-Victor-Guilherme_Hotel-Minas-Power-2.jpg\" alt=\"\" width=\"200\" height=\"325\" srcset=\"https:\/\/marcelolopes.jor.br\/site\/wp-content\/uploads\/2020\/08\/Propriet\u00e1rio-Victor-Guilherme_Hotel-Minas-Power-2.jpg 492w, https:\/\/marcelolopes.jor.br\/site\/wp-content\/uploads\/2020\/08\/Propriet\u00e1rio-Victor-Guilherme_Hotel-Minas-Power-2-185x300.jpg 185w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>O Est\u00edmulo 2020 pode ser a solu\u00e7\u00e3o para muitos outros micro e pequenos empres\u00e1rios de Minas Gerais. S\u00e3o mais de R$ 100 milh\u00f5es de recursos, frutos de doa\u00e7\u00f5es de empresas como a Energisa e de pessoas f\u00edsicas. Como confirmou Victor, objetivo \u00e9 oferecer capital de giro de f\u00e1cil acesso. Em uma plataforma totalmente digital, o cr\u00e9dito pode ser acessado no valor equivalente a at\u00e9 um m\u00eas de faturamento das empresas, divididas em duas parcelas mensais. Os juros s\u00e3o de 0,53% ao m\u00eas e 6,55% ao ano, com car\u00eancia de 3 meses e pagamento em at\u00e9 15 vezes. Podem ser atendidas empresas vi\u00e1veis, com no m\u00ednimo 2 anos de atividade, bom hist\u00f3rico e faturamento anual entre R$ 360 mil e R$ 4,8 milh\u00f5es.<\/p>\n<p>\u201cEsta parceria reafirma nosso compromisso em atuar junto \u00e0 nossa comunidade, desta vez com foco nos pequenos empreendedores que precisam, mais do que nunca, de cr\u00e9dito em condi\u00e7\u00f5es especiais para manterem os seus neg\u00f3cios. O Grupo Energisa, por meio do movimento Energia do Bem, doou R$ 1,9 milh\u00e3o \u00e0 iniciativa Est\u00edmulo 2020\u201d, destaca Eduardo Mantovani, diretor-presidente da Energisa Minas Gerais.<\/p>\n<p><strong>Est\u00edmulo 2020<\/strong><br \/>\nO Est\u00edmulo 2020 \u00e9 um movimento espont\u00e2neo da sociedade civil criado para ajudar os pequenos neg\u00f3cios a atravessar o per\u00edodo mais agudo da crise. A iniciativa \u00e9 100% privada e re\u00fane executivos, empres\u00e1rios, artistas, empreendedores sociais e empresas que contribu\u00edram com os recursos financeiros e v\u00e3o oferecer gratuitamente todos os conte\u00fados de capacita\u00e7\u00e3o, em temas como Educa\u00e7\u00e3o Financeira, Gest\u00e3o, Empreendedorismo, Inova\u00e7\u00e3o e Design, entre outros. Inspirada nos relief funds americanos, o Est\u00edmulo 2020 \u00e9 a primeira iniciativa do g\u00eanero no Brasil, em que entidades privadas e pessoas f\u00edsicas oferecem socorro a empreendedores em dificuldades.<\/p>\n<p>O movimento chegou a Minas Gerais numa uma parceria com a FIEMG (Federa\u00e7\u00e3o das Ind\u00fastrias do Estado de Minas Gerais), que mant\u00e9m a cooperativa de cr\u00e9dito Sicoob Credfiemg. Para ter acesso ao aux\u00edlio financeiro e aos demais benef\u00edcios da plataforma, os interessados devem se cadastrar no site (https:\/\/www.estimulo2020.org\/home-mg\/) e completar um curso online de educa\u00e7\u00e3o financeira. Al\u00e9m de solicitar o cr\u00e9dito, todos poder\u00e3o consumir gratuitamente os conte\u00fados da plataforma, que inclui cursos, palestras e atividades de mentoria para os neg\u00f3cios, oferecidas pelos organizadores. Os crit\u00e9rios de concess\u00e3o consideram indicadores operacionais e hist\u00f3rico das empresas solicitantes.<\/p>\n<p style=\"text-align: justify;\">Fonte e foto: Assessoria de Comunica\u00e7\u00e3o da Energisa<\/p>\n<div class=\"yoxok69fa9232d0bba\" ><br><\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.yoxok69fa9232d0bba {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.yoxok69fa9232d0bba {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.yoxok69fa9232d0bba {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.yoxok69fa9232d0bba {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.yoxok69fa9232d0bba {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"dlezf69fa9232d696d\" ><div id=\"div_destino\"><\/div>\r\n<script 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{\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n","protected":false},"excerpt":{"rendered":"<p>Depois de mais de 11 anos de funcionamento com uma m\u00e9dia de 65 h\u00f3spedes por dia \u2013 o que representa mais de 23 mil visitantes por ano -, o Hotel Minas Tower, de Leopoldina, fechou as portas por 70 dias<\/p>\n<p class=\"link-more\"><a class=\"more-link\" href=\"https:\/\/marcelolopes.jor.br\/site\/2020\/08\/13\/com-estimulo-2020-empresario-de-minas-se-renova-e-inova\/\">Leia mais <span class=\"screen-reader-text\">Com \u2018Est\u00edmulo 2020\u2019 empres\u00e1rio de Minas se renova e inova<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":16514,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2443,120,2725,2018],"class_list":["post-16512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-crise-economica","tag-energisa","tag-estimulo-2020","tag-financiamento","thumb-below-title"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com \u2018Est\u00edmulo 2020\u2019 empres\u00e1rio de Minas se renova e inova | Marcelo Lopes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marcelolopes.jor.br\/site\/2020\/08\/13\/com-estimulo-2020-empresario-de-minas-se-renova-e-inova\/\" \/>\n<meta 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